立命館大学　多感覚・認知デザイン研究室（和田有史 Yuji WADA・北川智利 Norimichi Kitagawa）

  Title: Visual Shapes and Emojis Capture Aspects of Basic Tastes and Spiciness via Shared Connotative Meaning Authors: Yuki Nishida, Miho Nishiguchi, Yurina Kawahara, Kazuya Matsubara, Mio Nishiyama, Kaori Asakawa, So Osawa, and Yuji Wada Journal: Food Quality and Preference Date: November 2026 Article: 105997 Volume: Volume 145 Published by: Elsevier https://www.sciencedirect.com/.../pii/S0950329326001515 Abstract: When encouraged to do so, people associate visual symbols, such as shapes or emojis, with specific tastes or oral sensations, but the psychological mechanisms behind such associations remain poorly understood. One hypothesis is that shared connotative meaning, including evaluative and affective aspects, contributes to crossmodal correspondences, although it does not fully account for them. We examined whether and to what extent shared connotative meaning contributes to associations between tastes and symbols. In Experiment 1, participants rated the connotative meanings...